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SolarEdge sets its sights on UK growth

SolarEdge UK country manager, Daniel Huber
SolarEdge UK country manager, Daniel Huber

SolarEdge Technologies is targetting increased growth in the UK during the next 12 months after establishing a firm foothold in 2013.

According to the company, its SolarEdge PV energy optimisation system increases the energy output from PV systems of all sizes by constantly tracking the maximum power point (MPPT) of each module individually.

The power optimisers monitor the performance of each module and communicate performance data to the SolarEdge monitoring portal, for cost-effective module-level maintenance. 

UK country manager Daniel Huber says the maintenance-saving and yield-increasing aspects have made the product popular with owners and installers alike, resulting in a total of 35MW being installed in the UK in less than a year. The system is not just restricted to new PV installations and can be fully retrofitted.

“In 2013 we installed roughly 35MW. Our aim was the establishment of our distribution channel (including agreements with Solfex and Waxman), and opening our office in London where we have our sales, technical and marketing people,” said Huber.

“In 2014 we want to reach the residential market and continue our expansion into the commercial segment. The UK has always been one of the top five countries in the world for solar and SolarEdge definitely expects it to sustain that position.”

With 80 percent of its employees committed to R&D, the company adds that innovation plays a central part in its market offering and it will be launching a range of new products at Intersolar Europe in June.

Huber added: “The technology has the potential to deliver huge cost savings. It allows more panels to be installed on the roof and offers greater flexibility in design.”