Talking point

Liz MacFarlane, Zenex Solar discusses the winning ways of the renewables sector

With column inches being dominated by the horsemeat scandal, it would have been easy to miss David Cameron’s latest comments backing “green industries” – renewable energy and energy efficiency. Cameron’s words – whatever your political stance – stating: “To those who say we just can’t afford to prioritise green energy right now, my view is we can’t afford not to”, come as a welcome boost to our industry.

And of course he’s right. Here in Yorkshire renewable energy has become fairly commonplace. The abundance of expertise and proliferation of forward-thinking renewables companies has helped promote renewables to the householder making the county something of a hotspot for our sector. However, there is much work to be done elsewhere and as Cameron says, we really cannot afford not to prioritise green energy. With the Green Deal now launched, there are many reasons to make the consumer aware of renewable and energy efficient technologies. Energy bills are continuing to rise and those that choose to ignore this do so at their own peril. Cameron highlighted that energy consumption is set to grow by to thirds over the next two decades. It’s a frightening thought but for those of use lucky enough to be working in this industry, it’s a very exciting prospect indeed. We are in a fantastic position to promote the benefits of renewables and help the consumer make informed choices enabling them to take control of their energy consumption and generation.

At Zenex, we are aware of the increased need going forward for high quality renewable technology that the installer can confidently sell to the consumer. As well as solar PV products, we have a range of heating products including a heat pump and solar thermal panels that will offer the energy efficiency benefits the consumer will increasingly be looking for. Come along to our stand at Ecobuild – S3020 – to find out more and see the products for yourself.  As Cameron pointed out, “in a race for limited resources it is the energy-efficient that will win that race.” On your marks, get set . . .